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| Job Category : | Digital marketing |
| Company Name: | LegacyBox |
| Position Name: | Retention Marketing Manager |
| Location : | Remote |
| Job Description : | Description: We are on the lookout for a talented Retention Marketing Manager to join our growing Marketing team. In this role, you’ll own developing, deploying and optimizing the promotional campaigns for our three direct-to-consumer brands – Legacybox, Southtree and KODAK Digitizing Box. You’ll be responsible for growing our subscriber lists and converting these leads to customers using email and text campaigns. You will evaluate our lead’s experience and optimize it through A/B testing. The impact of your work will be measured by the revenue growth of our promotional marketing channel. You have an analytical mindset, are a quick learner and are driven to succeed.At Legacybox, we are committed to building a world-class Marketing team that delivers exceptional customer experiences through thoughtful analytics, user-centered design, and a test-and-iterate culture. Legacybox is a fast-paced, dynamic work environment that is constantly evolving and changing, and we are looking to add a team member that is ready for the challenge. Sound like your dream gig? Read on!What you’ll do: Strategize and deploy promotional campaigns which include email, sms, and web touch pointsIdentify trends and insights, optimize performance based on insightsMeasure and report performance of promotional campaigns and assess against goalsGrow subscriber list (email and sms)Evaluate and optimize customer experiences across multiple channels and touch pointsBuild and manage strategic relationships with key industry players, agencies and vendorsStay current on latest trends and best practices of email marketing and measurementWho you are: Bachelor’s degree in Marketing, Business, Communications or related field3+ years of digital marketing experience, preferrably email marketingStrong analytical skills and data-driven thinking with a solid knowledge of Google Analytics. Understanding of KPIs and their implications.Experience with email marketing, performance marketing, user funnels and/or landing page optimization, A/B and multivariate experimentsAbility to effectively organize information, manage projects, and work with others on a close-knit teamStrong attention to detail and exceptional communication skillsA “no task is too small” attitude and a positive, spirited outlookExtra CreditExperience with Shopify, JustUno and KlaviyoKeen eye for designBenefits*Full-time, salaried * Medical, dental and vision coveragePaid time offConstant supply of coffeeGood work, good peopleRemote, for the right candidate, preferably within the eastern time zoneJob Type: Full-timeSchedule:Monday to FridayWork Location: Remote |
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