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| Job Category : | Digital marketing |
| Company Name: | Gather |
| Position Name: | Social Media Specialist |
| Location : | Los Angeles, CA |
| Job Description : | About usWe are building a virtual universe which fundamentally improves how people interact online.Today, that means a powerful remote-social platform. We already have people working out of our office spaces, attending our virtual conferences, or going to school on our campus spaces. We have folks hosting everything from magic conventions to artist EP launches to Thanksgiving dinners, and even a few weddings.The mission of Gather is to remove physical constraints on peoples’ lives, and provide a virtual world which surpasses the real one in interconnectedness, personal touch, and expressiveness.The Gather team is quickly expanding to meet the needs of our growing user base, and we are now looking to hire a full-time Social Media Specialist! As our Social Media Specialist, you will help broaden our brand awareness by engaging with our community through various campaigns, responding to customer inquiries, and generally being the voice of our brand across our social media channels as we strive to create a fully open and inclusive metaverse.From seeing the possibilities to understanding the limitations, you will be working cross-functionally to leverage your creative skills and dive deep into the data to understand what does and doesn’t work.Where you will make an impact: Channel Curation – Deliver timely, accurate, and thoughtful responses to our users’ comments, inquiries, and requests across all channels, as appropriate. Work with the customer support team on any escalating issues, creating pinned comments, posting supplemental content, etc.Content Creation – Generate, edit, and publish clean, clear, and engaging content (original text, images, video) that fits each channel, maintains a consistent brand voice, builds meaningful connections, and encourages community members and followers to take action.Campaign Collaboration – Work closely with the growth, communications, and success team to develop campaigns and contests as well as plan, launch, and maintain monthly content calendars.Operational Optimization – Track, analyze, and report on social media engagement. Monitor current events and industry news to identify stories worth promoting or discussing. Adapt content based on past performance and respond quickly to emerging opportunities. Identify, adopt, and actively apply viral social media trends to our own content when applicable.What you will bring: 2+ years experience in social media, digital marketing, advertising, PR, or other creative marketing fieldExperience with using/writing social copy for various social media platforms including, but not limited to, Instagram, Facebook, Twitter, LinkedIn, and TikTokStrong understanding of how to shoot and/or design content that is authentic and right for specific social platformsPassion for storytelling and an understanding of messaging to achieve resultsStrong knowledge of SEO principles, strategy, and standard methodologies on social platformsKnowledge of consumer behavior and trends in social content and how to apply themExperience working collaboratively within a group as well as independently with little supervisionOpenness to feedback with the ability to defend a creative choice while respectfully managing revisionsAbility to manage complex/sensitive replies from influencers, top creators, and high engagement tweetsAbility to translate highly technical language into messaging that is user-friendly and easy to comprehendAbility to triage and escalate effectively (i.e. take users’ reports of a topic and summarize issue for engineering, product, or PR teams)Preferences: Solid track record of running paid social campaignsExperience in customer facing environmentExperience and proficiency in graphic design programsVideo editing skills, major plusExperience in influencer marketing, plusBenefitsWork remotely out of a state-of-the-art virtual office!Competitive compensation, benefits, and meaningful equityComprehensive medical, dental, and vision insurance for employees and their dependents401k and matching programGenerous PTO policy and mental health days to rechargeMeal stipend twice a week to keep you nourishedRemote work, education, and health & wellness stipendSupport for family planning & gender-affirmationThe opportunity to join a passionate team in building something that actually makes peoples’ lives better, every single dayGather is committed to building an inclusive and equitable workplace for individuals of all backgrounds. We strive to build a workplace where employees feel comfortable bringing their authentic selves to work, everyday. Qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, pregnancy or parental status, protected veteran status, disability status, or any other basis prohibited by law. Additionally, we’re committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please notify the recruiter you are working with. We also ask that all applicants consider answering the voluntary demographic questions on our job application to help us track the inclusivity of our recruiting efforts and programs. Answering these questions is entirely voluntary and your answers will not be shared with the hiring team and will not impact the hiring decision.Job Type: Full-time |
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