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| Job Category : | Digital marketing |
| Company Name: | Vinehouse Hiring |
| Position Name: | Creative Marketing Manager |
| Location : | Saint Pete Beach, FL |
| Job Description : | Creative Marketing ManagerSalary & Benefits$70-90k annum base salary (depending on skills and experience)Full healthcare benefits after 90 days: health, life, dental and vision401KOptional flexible working arrangementsPTO / vacation timeCreative Marketing Manager – ResponsibilitiesAs Creative Marketing Manager, you will be responsible for coming up a constant stream of ideas and concepts to market our services in both current and future markets for a wide range of channels in a whole range of media. We know that what works for us now won’t work in a year’s time, we need you to come up with new concepts and ideas that will work then. You will be innovating and creating.You will report directly to the Marketing Manager and work with the Marketing Manager on campaigns and be part of the heartbeat of the company here in St Petersburg.There are currently no direct reports for this role.Platforms You will be working on:TV Liner – Connected TVFacebookYouTubeDirect MailProgrammaticSMS – Internal & ExternalEmail – Internal & ExternalAffiliates – PublishersCampaign ManagementOn each of these platforms you will be responsible for:Coming up with new ideas and conceptsTaking ideas, formulating them, and inserting them into the marketplaceIdeas for new ads to split test and optimizeIdeas on what to target different segments and audiences withConcepts for ToFu, MoFu and BoFuRemarketing concepts and ideasRetargeting concepts and ideasReportingYou: The control is your enemyHave produced a constant and steady stream of ideas throughout your career so farHave experience in creative marketing and digital marketing, you may have worked as a Marketing Manager, Creative Marketer, Digital Marketing Manager, Creative Services Manager or Creative Director.Are highly curious and drivenKeep up to date with the latest changes in the world of digital marketingTake your craft very seriouslyLove analyzing and drawing conclusions from dataAre a “creative” who produces resultsHave often identified opportunities early through analyzing the data – and come up with creative ways to make the most of those opportunitiesAre not scared of trying something different and have learned from your failuresHave experience in digital marketing and offline marketingUse a range of KPIs to monitor performanceAre well organized and get your tasks finished on timeAre constantly split testing and optimizing campaigns; you love improving their performanceHave successful experience in using these platforms to generate leads: TV Liner – Connected TV, Facebook, YouTube, Direct Mail, Programmatic, SMS – Internal & External, Email – Internal & External, Affiliates – PublishersHave segmented audiences in a way that has led to increased salesHave come up with ideas to improve complex ToFu, MoFu and BoFuHave successfully Remarketed and RetargetedHave worked in a very high growth environment and love itHave worked on advertising with a budget of at least $100k / monthHave worked in a range of different verticals and successfully applied your skills and systems to themMay not be an expert copywriter, but you know good copy when you see it, and what makes it goodIf this sounds like you, then we’d love to hear from you. Please send your resume and we’ll be back in touch very soon!Job Type: Full-timeSalary: $70,000.00 – $90,000.00 per yearBenefits:401(k)Dental insuranceFlexible scheduleHealth insuranceLife insurancePaid time offVision insuranceSchedule:Monday to FridayExperience:Direct Marketing: 2 years (Preferred)Work Remotely:No |
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