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| Job Category : | Digital marketing |
| Company Name: | Marshalls |
| Position Name: | Marketing Brand Specialist, Marshalls |
| Location : | 1 Worcester Road, Framingham, MA 01701 |
| Job Description : | Discovery is at the heart of everything we do. Wherever you find us around the world, if you can think of a product, you can probably find it in our stores, which include TJ Maxx, Marshalls, HomeGoods, Sierra, Winners, Homesense, and TK Maxx. With variety comes plenty of happy surprises – our environment is ever-changing, and that’s just how we like it. Every day is an opportunity to discover something new about our business, our partnerships and even something exciting about yourself. Ready to Discover Different? Posting Notes: Framingham || MA Marketing Brand Specialist, Marshalls We are looking for a motivated, experienced, self-starter to join our Brand Marketing team as a Marketing Specialist. At Marshalls we pride ourselves in having a fresh array of fashionable and brand name apparel, home furnishing and more. You’ll learn what makes Marshalls a leader in the off-price retail space. With over 1,000 stores and growing, it’s a great time to join our Brand Marketing team, supporting Marshalls. The Marketing Brand Specialist will be working on the team responsible for building national brand awareness and consideration that will position Marshalls for future growth. The role will be responsible for assisting in the development of a variety of programs within the Marshalls multi-channel marketing strategy including: video production including national TV and online video; radio; and branded partnerships. Key Responsibilities: Marketing Strategy Execution Responsible for the day-to-day execution of the Marshalls cross-channel marketing strategy initiatives to drive brand goals. Oversee the execution and implementation of Marshalls seasonal campaigns across Brand and Grand Openings which include supporting the development of tv, online video, digital content, radio, brand partnerships, etc. Proactively collaborate and communicate effectively across cross-functional business teams including Creative partners, Brand Teams, Digital Marketing and Media to execute the end-to-end content creation, from development to implementation. Support the Marketing Supervisor and Manager(s) in reviews of all creative content to ensure a consistent voice in alignment with Marshalls brand guidelines and messaging themes. Assist in Grand Openings through event support, creative execution campaign work via multi-media channels, such as digital and social media, video, audio, print and in-store Develop and write compelling creative briefs and input creative teams on the development of creative assets for campaigns/initiatives. Assist in maintaining the Marshalls Production and Fees budgets by tracking estimates and invoices as well helping to identify opportunities to control costs. Agency Collaboration & Management Assist in the management of agency and 3rd party partners as needed to develop marketing campaigns and content. Requirements: Strong interpersonal skills Works well as a team and as an independent contributor Experience collaborating with partners in areas of the business outside of marketing Strong organization, presentation and writing skills Strong communicator with an attention to detail and ability to multitask Ability to problem solve and work in the grey Thrive on working in a fast-paced, collaborative environment Qualifications Bachelor’s Degree in Marketing, Communications, or related field required 1-2 years’ experience in marketing preferred, agency experience a benefit Come Discover Different at TJX. From opportunity and teamwork to growth, we think you’ll find that it’s so much more than a job. When you’re a part of our global TJX family, you have the full support of a diverse, close-knit group of people dedicated to finding great deals and fantastic style. Best of all? They have a lot of fun doing it. We care about our culture, but we also prioritize the tangible stuff (Competitive salaries: check. Solid benefits: check. Plenty of room for advancement: of course). It’s our way of empowering you to make your career here. We consider all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law. |
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