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| Job Category : | Digital marketing |
| Company Name: | Carnegie Dartlet |
| Position Name: | Paid Social Media Specialist |
| Location : | Remote |
| Job Description : | Paid Social SpecialistAs a Paid Social Media Marketing Specialist, you’ll be responsible for social account setups, campaign and audience creation, bidding and budget management, optimizations, and regular testing for our education-based clients. You will work closely with the entire Social Media team to stay well versed on best practices across all platforms. You’ll help analyze the performance of our social campaigns and prepare recommendations for our clients as needed. You’ll also contribute to the Carnegie blog as well as to internal and external social media presentations.ResponsibilitiesCreate social media accounts and campaigns across all platformsReview work and help train and mentor Social Media AssociatesPace and optimize social campaigns on a weekly basisMonitor and evaluate campaign performance and generate regular client reports and recommendationsKeep pace with social media industry trends and stay informed on best practicesQualificationsBachelor’s degree required, Marketing and/or Advertising major or concentration preferredBasic knowledge of the digital marketing landscapeProficiency with Microsoft Word, PowerPoint, and ExcelThree years of relevant work or internship experience in the digital marketing spaceExcellent attention to detail and strong problem-solving skillsDemonstrated ability to work as part of a team while simultaneously managing independent workload/tasksQuick learner and ability to adapt to new and changing technologiesData analysis experience preferred, particularly in analyzing digital campaign metrics to measure successPassion, energy, and enthusiasm for digital marketing and customer service/client successWorking knowledge of or experience with managing digital campaigns within Facebook Ads Manager and/or LinkedIn Campaign Manager a plusFamiliarity with Asana or other project management tools a plusAbout Carnegie: For more than 30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections.Our team is energetic, enthusiastic, and passionate about our clients’ goals. We are looking for innovators who can contribute great ideas to our organization. We are an equal opportunity employer who believes passionately in the power of human connection, knowing that we are strongest when we bring a breadth of perspectives and experiences to our work. We embrace and affirm diversity of every kind. We celebrate differences within our team and actively promote inclusion in our workplace. Our commitment to inclusion across race, gender, age, religion, sexuality, and other dimensions of identity drives us forward every day.Carnegie is an equal opportunity employer.Job Type: Full-timeBenefits:401(k)401(k) matchingDental insuranceHealth insurancePaid time offSchedule:Monday to FridayEducation:Bachelor’s (Preferred)Experience:relevant: 3 years (Preferred)Work Location: Remote |
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